China’s rise as a global leader in e-commerce has been nothing less than stunning. This year, online retail sales are expected to swell to $1.5 trillion, representing a quarter of China’s total retail-sales volume, and more than the retail sales of the ten next largest markets in the world—combined. In this short video, we highlight 5 key trends shaping China's digital consumers. These insights are drawn from a brand new survey we recently conducted of over 4,300 digital consumers across all city tiers and rural areas in China. For a free PDF of the report, please click "like" underneath this post and leave a comment indicating your interest in receiving a copy. If we are already connected, I'll send you the PDF via LinkedIn message. If we aren't yet connected, please send a connection request so I can send the report to you. #China #digital #consumers #technology #ecommerce …see more