What it really takes to stand out? Chocolate chips! Here's what I mean... When we research to become BETTER at personal branding, we discover stellar conversations, like this one with Bill Dolan - Emmy Nominated TV Director and cookie enthusiast 🍪 In this initiative to explore the character development process on film and reverse engineer this artform to apply to personal branding, Bill shared his experience with me. Through the casting process, he mentioned how important it is for an actor to have a strong personal brand to be memorable. The talent should have similarities with the role they are auditioning for which is THE SAME as having a strong personal brand in the job search or while trying to scale your business! So check out this video and tell me what you think... BONUS points for sharing what your "chocolate chips" are! Mine? Fairytales & Magic (Storytelling & Creativity) Grace & Grit (Compassion & Adversity) Bubbly & Blessed (Unwavering Optimist) Your turn! Ready to level up your digital reputation? Send me a message, and let's get started. AND if you're ready to develop a strong video marketing strategy, trust Bill's long history of success, creative eye, and love of cookies! #personalbranding #videomarketing #creativity #personalbrand #socialmedia #sales …see more