Do you have low engagement on LinkedIn? Posting and posting and not getting the numbers you like. In this newsletter-article, I share the 3 considerations required to grow your brand and attract your volks. We talk about: - your brand (aka what do you want to be known for?) - your volks (aka your folks) - your voice (aka your content) PS. Adding everyone to your connections is how one dilutes a brand - so that's a no-no. #stringtheory on #personalbranding #digitalmarketing …see more