Want to build your personal brand? Personal branding is a marketing technique that allows you to stand out from the crowd. It's all about being memorable. On a personal level, it's you walking in your values every day. Integrity and trust are key ingredients to a reliable brand. On a business level, it allows people to recognise your value and think - yeah, I like this person and they can help me solve my problem. They trust you to guide them to the best solution. If you're creating content, you want it to align with your brand. Another thinking is to be a brand-creator. You intentionally create effective content that showcases: 🍗 Your personality 🍗 Your credibility 🍗 Your experience 🍗 Your knowledge This allows you to attract an audience and build a community. And yes, find clients. Ready to level up your personal branding for 2020? Drop into the comments: 🍗 or fried chicken. If you're vegetarian, drop your fave fruit emoji instead. Bonus points if you share your favourite flavour. #stringsecret to #personalbranding #stringtheory #stringstory #linkedinmarketing #contentmarketing #contentcreation …see more