One of my biggest pet peeves in communication—especially business communication—is unnecessary complexity.🤦🏼‍♀️ I suggest maximizing the power of your words by simplifying them.💁🏼‍♀️ Communication doesn’t have to be hard; here are four ways to keep it simple: 1️⃣ Aim for clarity over clever🎯 Yes, it’s tempting to be witty in your latest marketing campaign, but if it leaves your audience scratching their heads, you’re in trouble. To avoid confusing people, always aim for clarity. 2️⃣ Avoid unnecessary jargon❌ Swap acronyms and buzzwords for plain language to increase your odds of your message being received—and understood. 3️⃣ Make brevity your friend✂️ When you want to deliver a message, think concise and compelling. Be intentional about your communication, eliminate extraneous material, and get to the point. 4️⃣ Focus on one takeaway🔍 A good rule of thumb is that each piece of content should revolve around one central theme. This forces you to get specific about and home in on your message. And that focus promotes better understanding, making it easier for your audience to understand your perspective. Business and life are complicated enough; keep your communication simple.✅ #communication #content #simplicity …see more