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Tom Goodwin

Co-Founder of ALL WE HAVE IS NOW

719334 followers 500+ connections
3 years ago I bought a 55” Samsung “Frame” TV. The design was stunning,the picture incredible & the marketing sublime.I’d guess $100m was spent on launching it. The problem was that it was utterly useless. It was a TV that could only show “stationary art”. The art store features the Mona Lisa / Picasso/ nice photos, but it was absolutely impossible to get any form of art that moved- despite it being a fully fledged TV that could play Mpgs The entire point of it wasn’t to be a “Digital” Art Frame” but a “Digital Art” Frame. Something that if a single person anywhere on the project had talked to a single person in Art for 5 mins would have been clear. Digital art is about art that moves,or generative Art that can pull in data to change based on context. It’s incredibly exciting Being a pain, I spent many hours emailing people in Samsung, in marketing, in NPD, in PR and explained that it would be super easy to do a software update that allows this, it would cost nothing & would change the entire meaning and use of the product. You could even celebrate digital art in their art store and unleash a new generation of art It’s now 2021, I can proudly announce that the new Samsung Frame 55” 2021 is $2000 and has the precise same fatal flaw, & nobody ever replied to my emails …see more

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