If you were to build your company on making something that has always been complex and make it simple, you'd probably have way more success that trying to make something new that people don't yet do. By now we were supposed to have paperless offices, yet we print more than ever. I'm incensed by how many forms I have to fill in by hand, and I'm sure nobody can read my writing.  People still ask team members to fill in Excel charts and then spend hours collating them. It can take 10 emails to set up a meeting because some people don't use shared calendars. I can either pay $100 for a hotel in London with a 1 second swipe on Hotel Tonight, or get the same room for $300 using Amex Travel and have 4 people send 8 emails to approve it.  From conference calls that require 20 digits to enter, to scanning in receipts, we need more companies that offer slick contemporary solutions. And more companies to enthusiastically embrace them. …see more