Our industry is at risk of exploiting the women's movement, and it threatens #equality for all. Watch the last few minutes of my recent talk to global brand marketers, as I argue that faux-feminism in #marketing creates a dangerous illusion that the world is more equitable than it really is, and what #agencies and #brands can do.  What is the impact when brands use #feminism in #advertising while paying women less than men, penalizing them for maternity leave, maintaining unrealistic beauty standards, or lacking female #executives and board members?  Full video (and more resources) in the comments. Thank you to Chief Marketer for inviting me to speak this past week in New York! …see more