Nudging patients to do things like taking medications does not work, as it turns out. So how do doctors and nurses partner with their patients to be more "compliant?" (Note: I do not care for this term since it is prerogative and connotes 'bad patient/good provider.') Why don't patients do 'what's in their best interest ?' Is it possible the down sides are not clear or are we humans only "wired" to deal with the "here and now..." come what may? Just as we are bad with dieting or exercise perhaps the same is true when it comes time to take our meds. Selected Excerpt: "A thorough review published in The New England Journal of Medicine about a decade ago estimated that up to two-thirds of medication-related hospital admissions in the United States were because of noncompliance, at a cost of about $100 billion a year. These included treatments for H.I.V., high blood pressure, mental health and childhood illnesses (it can be difficult to get children to take their medicine, too)." …see more