Your first users play a critical role in defining the product roadmap and it’s very critical for a #startup to get this right. Lenny Rachitsky 's categorization of various #GTM strategies is a great framework. Important steps to keep in mind: 1. Narrowly define your target user 2. Focus on tactics that yield insight into #customers . Double down on their needs & create a delightful experience 3. Figure out one #strategy that works for you and double down on it …see more