Pricing is power. Most companies think strategically about the product but don’t about the pricing. #Pricing strategy is critical to #success . Increasing the perceived value of a product is critical to increasing your customer adoption and loyalty. Cutting price and discounting is not the only option for #growth . I wanted to write about pricing as a #strategy for a long time. I would like to hear your views on this. #Entrepreneurship #Value #CustomerCentricity …see more