Do you frequently find yourself frustrated by your team's lack of understanding? Are you perplexed that your sales development efforts have fallen flat, even though you've specifically touted your product or service's credentials? Are your colleagues and clients not responding to your emails or calling you back? No matter your industry or profession, there are four words that when acknowledged and embraced have the power to completely change your results: It's not about you. Far too often, we assume that everyone thinks, behaves and communicates the same way we do. Worse, we make the mistake of focusing our sales pitches and communication about us, rather than our intended audiences. The finest leaders understand that by putting others first and adopting a service mindset, they can improve their communication and connection, and establish trust, deepen relationships and build business. By cultivating your awareness and empathy, you'll naturally adopt an "it's not about you" frame of mind and improve your communication and connection with others. #communication #connection #mindset #leadership #awareness #empathy …see more