NEW🚀!! Missed our awesome virtual events because of time zones? We’re now offering access to our educational library anywhere anytime! SoGal Foundation just launched SoGal Academy, donation-based globally accessible classes for entrepreneurs, with new content added monthly. Currently you can find fireside chats with Leslie Blodgett (founder of bareMinerals) and Katia Beauchamp (co-founder of Birchbox), several #BreakingIntoVC webinars for early investors, a class for managing cashflow anxiety during COVID, several press webinars for early stage businesses, and much more! We’re so excited to build this up over time!! #femalefounders #entrepreneurs #startups …see more

What soft skill do employers seek most? CREATIVITY. In my latest Forbes article, I share five ways to cultivate yours. #leadership #business #success #mindset #professionaldevelopment #relationships #communication #growth #softskills #career #creativity #HumansFirst #growthmindset …see more

In just under an hour, I'll join my friend and creative collaborator Wendy Weiner Runge on Gabriel E. Leal 's Made From Scratch live show! We'll be discussing our journey to create our MY GOLDEN BLOOD project and be talking all things story. Tune in at 5pm PT/7pm CT on these platforms: YouTube Channel: https://lnkd.in/g4S_vaW Facebook Page: https://lnkd.in/g8jzuN2 LIVE LinkedIn Live: https://lnkd.in/gJgi3kv Twitter: @MFSBlive Twitch: www.twitch.tv/MFSBLive …see more

Looking to elevate your leadership? Robert Glazer can help—he literally wrote the book on it. 📚 I share the fascinating story of how this CEO's weekly emails transformed into a holistic framework to build capacity and elevate leaders. #leadership #career #leadershipdevelopment #growth …see more

Had a giggle this week and thought I'd share an email I got: "Hi We are planning to run Display LinkedIn ads for one of our client in Canada. Can you guide us and help us about the banner sizes, text and other parameters. Our Client wants to start the campaign ASAP so kindly let me know the process soon." I replied with a full explanation and information, wondering if language barrier got in the way and he had some intention to work with our team somehow. Nope :) His agency in India sold a client and now he just wanted someone to tell him how to do it. …see more

"Success isn't owned - it's leased. And rent is due every day.  Every single day, someone's coming for your job. Someone's coming for your greatness.  If you're the greatest, someone wants to be the greatest, and so if you're not constantly improving your game, somebody else is." Extremely inspiring quote, pushing us all to work harder. Thanks Joe Martin  for sharing. And thanks J.J. Watt for enlightening! …see more

We've got a Full-Time job opening here at B2Linked in the Utah area! We're looking for someone either studying marketing or recently graduated that wants to make a career out of digital marketing.  It's a work-from-home position and this person will be managing large, enterprise-level ad budgets.  Know anyone who might be a good candidate? Tag them in the comments or have them email me: AJ@B2Linked.com Thanks! …see more

The Social Success Summit 3.0 is in full swing! Over 1700 registrants, and it's free! Come check out my training on basic #LinkedInAds : 1. Who should and shouldn't be advertising 2. Which ad formats you should use 3. Which offers convert And a bunch more. Content is available for 4 weeks afterwards, so get it while it's hot. Sign up in the link in the first comment. …see more

A rare, exclusive interview with Tom Kim from LinkedIn where we discuss #LinkedInAds platform usability and the right settings to select for new campaigns! Check it out! …see more

I am honored and excited to speak on Miko Lau 's 26 Days to Greatness Challenge. Tune in free, starting June 1st, 2020. I shared my strategies about investing time into educating/sharing that has resulted in a steady stream of inbound lead generation. The other speakers are sharing their gold as well. Sign up here and I'll see you there! www.26daystogreatness.com …see more

Are your #LinkedInAds targeting the audience you think they are? Check out this interview with Sam Fonoimoana where he shares how you can find out what Campaign Manager doesn't share, for free!

I saw that Google just released a competitor to Airtable, which I've been hearing a lot about. I haven't used either solution before so I started checking it out and it looks like Google Sheets on steroids. Has anyone used either Airtable or Google Tables to accomplish cool things? I'm really curious on what's possible and if I should be paying attention to these tools. …see more

Alright #LinkedInAds Fanatics, get ready for an epic Ask Me Anything #AMA with Yoel Israel and me on Tuesday 11am ET. The questions are already pouring in so get yours ready. We're going to attempt to stream from both of our profiles, but just in case, follow Yoel for the link to join when we get started. Looking forward to jamming with you all! …see more

You don’t need thousands of LinkedIn connections to create impact. If it was that easy then every person here on LinkedIn would have high engagement. I’ve seen many accounts with 5000 connections with less than 5 likes on their posts. There are a number of factors that contribute to their lack of engagement: - Unclear branding - Mixed messaging - Lack of value proposition But the most common culprit is this... their content doesn’t resonate with their market. Which in turn weakens their brand and expertise. Marketing on LinkedIn isn’t magic. There’s a clear framework that allows you to build your brand and attract the right audience. Again, you don’t need thousands of connections to build impact or gain business. All you need is brand clarity and leverage the tools on LinkedIn to reel in the relevant engagement for your business. Disagree/Agree? #stringtheory on #personalbranding …see more

"Everyone is my market" I laugh because what you're saying is 7.5 billion humans is your market. Can you help 7.5 billion people? Do you have the bandwidth? The scale to look after them? It's super unrealistic. LinkedIn has 650 million professionals hanging here. That's almost 1/12th of our world's population. Even they don't focus on everyone. They focus on professionals. People who care about business. Appealing to everyone means that you're either in the early phase of your branding or business. The more you know whom you want to serve. The more you know their language. Their pains and challenges It's never about us. It's about how we can help your volks. Volks is my word for folks. It's part of my 7Vs, a framework for personal branding and influence. The more you know your volks. The more you can create content to serve them. The more you can help your volks. The more they will trust you. Know your volks. I'm simple. I'm happy when one of my volks send me a fried chicken story. #stringtheory on #personalbranding #contentmarketing #business #marketing #contentcreation …see more

Are you racist? We typically go on the defensive mode and deny it. As humans, we aim to be good. We don't go out of our way to say "I hate (colour)". Still, our experience and our lives we sometimes pick up bad habits. Habits that contribute to our bias. Talks about race and any ism, is really complex. I used the question to make you think. How we react says a lot about how we receive information. How we process information.... And what surfaces to the top of our mind is brought up by our bias. When we hear certain words, it can be loaded with our assumptions. That's our bias. Acceptance is the first step. We all have these bias. The process of learning and unlearning is an on-going one. With what's going on in America. It's triggering a wider conversation about race and even, police brutality. Here are some more questions to think about: 1. Who holds power? 2. Who holds the least power? 3. Where do you sit? 4. What will you do next? Everything we do is a choice. A choice to consciously break our bias. A choice to question our thinking. A choice to Google "white fragility". A choice to make new friends (outside our usual sphere) A choice to learn how to be a better ally. A choice to break a shitty system. It's your choice. #stringtheory on #race …see more

Help me here. Don't we encourage leaders to surround themselves with people who will challenge their views, who will speak truth to power, who will raise issues and push back in the name of improving the work being done? Seems to me that that approach isn't being used in WH now. They are looking for "yes" people. Can't we all learn from others? And, consider what we teach our children: ask good questions, learn to listen and hear and be open to views of others. That's the hallmark of quality thinking and learning and education. Is that now missing in WH? Yeek. …see more

החידה השבועית למפתח, והפעם קשה במיוחד! מי מזהה את המשרה? תייגו חברים שיכולים להתאים. הזוכה יזכה בתהילת עולם ויוגורט פרו לכל החיים (עדיין מחפשת ספונסר...) המשרה ברעננה ביחידת הסייבר שלנו, קורות חיים ל: Daniel.Cohen3@elbitsystems.com …see more See translation

האלגוריתמאים שלנו הם בעצם גיבורי על. גם בכם פגע ברק וקיבלתם כוחות על? נשפכה עליכם חומצה ומאז אתם לא זזים מהקוד? גם אתם אוהבים גיבורי על כמוני? דברו איתי Daniel.Cohen3@elbitsystems.com …see more See translation

USC students!!! Take a look at one of your new #CampusEditors, Tiara Conley ! I am so excited for the events she has planned and be sure to follow/connect with her for updates on the #StudentVoices program on our campus.