Have you ever noticed that before a vacation work is completed at warp speed? Work is completed quickly because there is a hard deadline – vacation. Set mini-vacation deadlines, like leaving the office at 5:30 instead of 6:30, and watch your productivity soar.  Get 3 Simple Email Strategies to Reduce Your Workload & Save Time HERE: https://lnkd.in/eqyepkm …see more

For the month of March we are spending time each week focusing on one of the 4 Productivity Styles. This week our focus is on the Productivity Style: Prioritizer. Are you logical, analytical, and goal oriented? Have you ever met a piece of data or a fact-based, robust debate you did not like? You might be Prioritizer! http://bit.ly/2EMspWV …see more

Do you know your personal productivity style? No? Take the free Productivity Style Assessment® at https://lnkd.in/bmXXEWe to learn more about how to use your natural work style to work simply AND live fully.

This is an amazing initiative by the LinkedIn Social Impact team! Orlando White Meg Garlinghouse 🙌 🚀 Up to this point, Google Community Space has been one of the only few companies that provided reliable event/workshop space for nonprofits in the Bay Area. Love that LinkedIn is entering this space to extend a helping hand to deserving yet underserved causes like nonprofit work. Looking forward to getting SPARC Nonprofit on board to close the opportunity gap for underprivileged youths! ❤️ Sonia Sng Manav Gupta Jessie Salas Kevin Pang #mentorship #nonprofit #socialissues #linkedinsocialimpact #bayarea #underprivileged …see more

Nobody would have expected the global business travel market to come to a screeching halt the way it has in just the last few months. But now that it has, and with the massive shift to videoconferencing, executives are realizing maybe they don’t really need to hop on a plane or train for that in-person meeting they once thought essential to building relationships or sealing the deal. This article in the Wall Street Journal by former LinkedIn editor Chip Cutter shows the mindset and behavioral shifts that are likely to have a lasting impact on corporate travel. What do *you* think? Are business trips really as essential as we once believed they were? Share your views in the comments. (registration/paywall) #corporatetravel #travel #videoconferencing #covid19 #economy …see more

Ever jot random stuff on paper during a boring meeting or incomprehensible lecture? There might be some value in doing that after all.

We don’t do business with people (or companies) we do not trust. In many industries, being the most trusted can actually deliver a competitive advantage and a brand differentiator. In a world of mistrust, the brand that earns the most trust wins: More than two-thirds (68%) of U.S. adults say that trust in a brand has a great deal of influence when making a large purchase decision. Trusted companies are found to have stronger buyers and advocates. From the Harvard Business Review: Businesses that build trust among their customers are rewarded with greater loyalty and higher sales. And negotiators who build trust with each other are more likely to find value-creating deals. The bad news? Marketers are facing a massive decline in trust — and it threatens to undermine brands' ability to drive sustained growth. Read how to build trust in #B2B #Marketing in my 100% free book, made available through TriComB2B . https://lnkd.in/dfg2Bcq …see more

As marketers, we spend a lot of time learning how to optimize our campaigns, tweak our tactics, and drive performance. But, it’s just as important to consider the impact of what we do. In a new video available this week at #INBOUND2020 , I talk about the moment I watched pioneering activist, author, and filmmaker Jean Kilbourne 's work. In that moment, I recognized my own responsibility to expose hard truths about our industry. She inspired me to create Woke-Washed, a documentary and book about the modern collision of social movements and marketing. Catch that video on-demand this week at HubSpot 's #INBOUND virtual event. (Look for the on-demand section.) I'm also hosting a LIVE meetup on WEDS 9/23 at 2:30pm about brand activism and accountability. Save it to your schedule! …see more

We're live! Watch my conversation with Shane Phair about digital experience and CX. Download the 7 Simple Steps to Significantly Improve the User Experience (UX) on Your Website or App: https://lnkd.in/efYywKC …see more

Excited to announce... I'm back back back again! Thrilled to return to emcee the 2019 Together Digital National Conference. This annual event brings together hundreds of women working in #digital , featuring workshops, case studies, and a killer lineup of main stage talks and panels. Some sponsorship + ticket opportunities ARE available. Ping myself or the group's fearless leader, Alaina Shearer , if you're interested. Use code SPEAKER19 for $100 off your ticket. https://lnkd.in/ePmJAGS See you in Columbus! …see more

I created 3 takeaways for my sister (who works in sales at a biotech company) from yesterday's FlipMyFunnel event in Boston: 
 1. Forrester forecasts that 1M US B2B salespeople will lose their jobs to self-service eCommerce by the year 2020.
 Note: This became a topic of debate on Twitter, so to be clear, Forrester is saying those most likely to lose their jobs are those who currently take orders for commodity products.  
 Source: Marketo's  Jill Rowley 

 Where appropriate, invest in an Amazon-like experience for buyers via website, and focus role of salespeople to be expert value-drivers (questions/recommendations).  
 2. When reaching out to accounts we must focus on a key business challenge or opportunity. Within that messaging our outreach should: 
 - Educate them on the space - Be contextual to their business 
- Prescribe a plan of action 
- Be clear about the process - and the outcome Source: TOPO's Craig Rosenberg 
 3. The role of brand is key- customers don't get sold to anymore, they buy, in a sea of competition and noise. 
 Source: Drift's  Dave Gerhardt 
 
Takeaway for B2B firms: Invest in brand activation to differentiate, using customer stories and peer perspective.  I'll share more in a writeup this weekend via my newsletter, sign up here:  https://lnkd.in/ePA767x …see more

With the average consumer coming into contact with more than 1,500 #marketing messages every day, it’s not enough to run a Facebook ad and hope potential customers see it. If you want to become a top-of-mind #brand for your customers, you’ve got to make sure you’re improving #brandawareness in multiple ways—without coming across as heavy-handed. …see more

Despite being the most affluent generation, #BabyBoomers have become “an invisible market.” Tech companies ignore them, assuming that they are tech-averse and prefer more old-fashioned solutions. But nothing could be further from the truth - "Boomers" have a growing need for #technicalsolutions tailored to their needs, and #technologyleaders need to pay attention. …see more

5 things you should NEVER say at work... - we’ve never done it that way before - that’s not my job - to be honest with you - that’s impossible - like, literally Any more that you would add to the list? (apart from swearing obviously!) #workplace #etiquette #career #jobs …see more

“How different would my life be if I hadn’t met Edna Adan Ismail in June of 2018, while reporting on #maternalmortality for National Geographic ? “Well, I wouldn’t have had a role model for life-long beauty, strength, charm and wisdom. I wouldn’t have had a selfless She-roe to teach me what it truly means to contribute to this world. And I wouldn’t have made a friend I can laugh with until my entire head hurts. “On this #InternationalDayOfTheMidwife , I salute Madame Edna, whose courage and energy and persistence and grace inspires me each and every day.” #midwifery #midwivessavelives #Somaliland #globalhealth #reproductivehealth #maternalhealth …see more

During the 2019 "16 Days of Activism Against Gender-Based Violence," I'm honored to have helped Global Press Journal tell the story of women like Atyang Ann Mary, who survived early marriage, two additional violent marriages and a brutal rape before deciding to help other women in #Uganda 's Karamoja region by participating in the St. Kizito Anti Violence Club. Kudos to nakisanze segawa and Apophia Agiresaasi for their reporting from Karamoja. Their insights add context and texture to a region that's in transition, and where accurate reporting helps broaden the narrative. Read about efforts stop #genderbasedviolence in Karamoja through this link--> https://lnkd.in/ed_NyQn #16daysofactivism2019 #EndGBV #GlobalPressJournal …see more

Can you believe I lived in #Detroit for almost 3 years and this is the first time I’ve visited the #MotownMuseum ? Or should I say the first time I’ve seen the outside, because I couldn’t get a ticket. I #AintTooProudToBeg , but it didn’t work this time. Have to plan ahead for next trip. What an historic, incredible #business model for any industry to study. #MotownRecords #motown #motown60 #soundtrackofmylife #BlackHistory #musicindustry #AfricanAmericans #culture #legends #RhythmAndBlues #SweetSoulMusic …see more

How thrilling that The END Fund 's CEO Ellen Agler is included on Fortune Magazine 's "World's 50 Greatest Leaders!" Through her leadership, more than 724 million treatments for #neglectedtropicaldiseases valued at over $1.3 billion have been delivered in 30 countries worldwide! This is incredible evidence that the global coalition of country governments, philanthropies, pharmaceutical companies and individuals is making great progress toward ending the needless disability and death endured by more than a billion people worldwide from diseases like #trachoma , #riverblindness , #schistosomiasis , #leprosy , and #lymphaticfilariasis or #elephantiasis . Every day, I get another sign that one individual's passion and vision can spark a fire that can change the world. Ending diseases of #extremepoverty is one of the most laudable goals imaginable. Congratulations, Ellen! #FortuneLeaders #BeatNTDs #NTDs #HealthForAll …see more

it is as if banks will not or cannot not help with banking services, and as nature abhors a vacuum, non banks step in to fill the needs. i am mot singling out Uber here, as the same story repeats itself with many more corporations. #fintech #banking #banks #financialservices …see more

if JPMorgan, Goldman, Morgan Stanley, SoftBank et al. cannot value a startup properly, i am having second thoughts about my own valuation powers - said every VC on the planet.