#Marketing women of #Boston -- career advice and networking this THU in Allston organized by Heidi Erdmann-Sullivan . See you there?

Seeking referrals for a product marketing consultant, or someone looking for a new gig. SaaS and B2B — Katie@katie-martell.com

"Pretty soon there will be more sales tech solutions than sales problems." (Ha!) Best comment so far from Gerhard Gschwandtner on this new SalesTech Landscape from Jill Rowley

Algorithms today are MADE to keep young people watching. With schools relying more on technology too, limiting screen time gets harder and harder. My best recommendation is to cultivate ONE hobby that you do regularly with your kids that does NOT involve technology. What do you see with your kids? …see more

You are Marketing to Gods now...and here's what you need to know... #consumerbehavior #marketingandadvertising #marketing

Love talking brand, business, and, of course, Netflix on podcasts. But it was even more fun when you can do it over a craft beer 🍻(West Coast IPA to be specific) with a great guy. Had a great conversation about the tremendous value of knowing and keeping your brand promise with Paul Greiner of Renoun Creative last week. Check it out! #business #podcast #renouncreative #netflix #strategy #brand #craftbeer …see more

When companies like Peloton Interactive are able to build community, they not only provide out-sized value for their customers, they turn them into brand evangelists. In fact, it allowed them to pause marketing for nearly a month. Given what community brings to a business, every company should be looking to build community for its brand. Thanks to Adam Leidhecker , Marc Röger , and Gary Kenji McMath for fantastic editing assist. #peloton #customercommunity #CX #brandbuilding #brandpositioning #communitybuilding …see more

Excited to be heading to Tel Aviv at the end of March (barring any Coronavirus-related issues) to give a couple of talks on Netflix and brand. Any companies or people I should meet while there?

It's scary how applicable all of these excuses are to a lack of, or an ineffective, inconsistent media strategy.

Was great to sit down with Jason Dunstone for his Square Holes podcast after my talk at the AMSRS conference last week in Sydney. We chatted about Netflix , Blockbuster , and how strategic leadership led the former to triumph over the latter (among other things). Oh, and I know the trope that “Netflix didn’t beat Blockbuster, they did it to themselves.” True, but also consider the fact that Blockbuster existed for decades before being forced to innovate. That wouldn’t have happened w/o Netflix. #netflix #blockbuster #leadership #strategy #brand #brandpositioning …see more

I've worked with clients with this problem. It's definitely a habit worth breaking. Your image will improve, your peers will have more respect for you, which could open doors of opportunity related to leadership and/or development, and being more direct will make your job easier. …see more

Remember, the term “millennial” is merely shorthand for “males and females, ages 23–38.” I'm not saying that data is of no value but the way I often hear the term used, many confuse demographics for psychographics. #millennials #marketing #psychographics #language #targeting #millennial #demographics …see more

Comment “Yes!” and then click to download these business presentations that will save you hours of work and advance your career. https://lnkd.in/d6wKHGQ …see more

I am incredibly thankful for all of you who consistently read, like, and share my posts! Thank you for your messages and kind words. Thank you for engaging in meaningful conversation about issues I hold dear to my heart - even when you disagree with me :)

Word choice is important. When you're developing a message, whether to inform, engage or persuade, err on the side of kindness. Positivity, motivation, encouragement, education, words that facilitate these activities and emotions will resonate better with your audience. …see more

Women’s use of “I’m sorry” to express affinity and compassion is understandable and even admirable, but it can be quite bad in many workplace situations. Interesting piece to read, ladies. We don't want to give the wrong impression, or inadvertently take responsibility for a cross that is not ours to bear. #gender #communication #career #KellyeMedia …see more

Prepping for a presentation or speaking event? Stand like a boss, and practice your power pose. It can actually change your body chemistry and make you feel more powerful.

When it comes to salary, it's always better to negotiate - no matter how awkward or uncertain you feel.

Site Director-South Coast. £Six-figure basic+excellent benefits+relocation. https://lnkd.in/gcG5ZVm A renowned and long-established British manufacturer with a vision of transforming their business from being a traditional manufacturer to one that embraces modern techniques and world class standards. Reporting to the board you will be fully responsible for the factory, supported by the site leadership team including production, supply chain, quality, engineering etc. Leading the site strategy and budget, you will oversee a workforce of circa 400-500 personnel, taking accountability for a change management journey encompassing an effective and inspiring leadership style while implementing modern manufacturing methodology to drive site performance. #operationsdirector #generalmanagement #automotive #aerospace #defence #worldclassmanufacturing …see more

News that the #UK has approved the Pfizer #coronavirus #vaccine is being greeted with optimism in many circles--but there's still an incredible amount of skepticism in others. Pledges to ensure that #frontlineworkers and the vulnerable #elderly would be among the first to receive a viable vaccine are welcome. On the other hand, promises that communities of color could be prioritized have caused concern. #America 's record of medical experimentation in those same communities is complicating the plan to try and remediate the blow that #COVID19 has dealt to people of color. But my ultimate concern is still #healthequity . Lower-income nations haven't developed the infrastructure to make mass #vaccinations possible--and that's apart from their financial ability to secure them in the first place. That's why I'm encouraged by this partnership between the #Chinese Alibaba Group and Ethiopian Airlines to introduce a #coldchain capable of transporting temperature-sensitive medicines from #China to the rest of the world. Let's hope It indicates that #innovation and #healthcareaccess are still prioritize, even during this crisis. #globalhealth #HealthForAll #vaccineswork …see more